Work / Brand Identity, Web Design, Art Direction, Graphic Design, Film & Video
120g: a Cultural Association promoting architecture, design & arts
120g is a cultural association based in Pisa and Florence (Italy) which promotes interdisciplinary cultural activities between architecture, visual arts and engineering.
Context
120g is a cultural association based in Pisa and Florence, Italy, promoting interdisciplinary activities between architecture, visual arts and engineering. I co-founded it in late 2015 with 12 friends university colleagues.
120g’s activities span exhibition design, print design, workshops, docu-films and media coverage for cultural events — a wide, varied range of formats that all needed to read as one coherent, visually compelling organization, not a scattered set of one-off projects.
Activities
Since 120g’s foundation, I’ve directed the Association’s visual communications: developing its website and designing the majority of its visual output, both online and printed. Some of the projects I designed and directed for 120g:
Roberto Mariani Architetto Exhibition Design, Art Direction
D1GIT Art Direction, Editorial Design
Lacuna Editorial Design
Tuscanyness: a film on Tuscan architecture Brand Identity
A field guide to architecture Editorial Design
