Work / Web App, Product Design
Intercultura: a tailor made CRM with superpowers
We developed Intercultura’s new CRM system to streamline the management of student applications for international exchange programs. The platform integrates complex databases, automates administrative workflows, and provides an intuitive interface that supports transformative global and intercultural educational experiences.
Context
Intercultura offers international exchange programs for students — cultural immersion, placement in host families, language training and educational guidance across various countries.
Problem
A student application could take many different paths from initial submission to final placement, and Intercultura’s staff were managing all of it across years of disparate, complex legacy databases. The new CRM had to become the backend for a new student enrollment portal and orchestrate several existing backend services and databases at once — without staff ever having to feel that complexity while doing their daily work.
Solution
I designed the interface for Intercultura’s staff, focused on making application management effortless despite the system’s underlying power: automating administrative tasks, surfacing real-time updates, and keeping data consistent across every connected platform.
